Welcome to our tenth episode of the In It ForEVER podcast. This episode is part two of a series on Carried To Full Term (CTFT) – a non-profit organization that operates a maternity home in Haymarket, VA (Prince William County) – and their journey to become sustainable and expand their reach within Northern Virginia. CTFT commissioned The Next Steps, LLC to plan and manage their annual fundraising event Life is a Gift held on December 2,…
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Welcome to episode 009 of the In It ForEVER podcast. In this episode Dan & Nicole take a look at the final letter in our principle: R for Relevance. If you don’t have 100% market share within your field, industry, or sector then you must become more relevant to your core base and develop products, programs, and services that better meet their needs. The premise of this principle is that you should not move out of…
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Welcome to episode 008 of the In It ForEVER podcast. In this episode Dan & Nicole take a look at the third letter in the In it ForEVER principle: ENGAGEMENT. Not the kind where Dan got down on one knee to pop the question but rather the type of engagement you have with your attendees and members/customers, volunteers! Do you have to spend money to get them engaged? Whose job is it to manage engagement?…
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