Category: Podcast

Attendee and Membership ENGAGEMENT 008

Welcome to episode 008 of the In It ForEVER podcast. In this episode Dan & Nicole take a look at the third letter in the In it ForEVER principle: ENGAGEMENT. Not the kind where Dan got down on one knee to pop the question but rather the type of engagement you have with your attendees and members/customers, volunteers! Do you have to spend money to get them engaged? Whose job is it to manage engagement?…
Read more

The Membership and Attendee VALUE 007

Welcome to episode 007 of the In It ForEVER podcast. In this episode Dan & Nicole take a look at the membership and attendee VALUE as it relates to the In It ForEVER principle. Here is what we touched on. > What is commonly found when analyzing the value proposition of a business > The difference between the unique selling proposition and the value proposition > How to be more disciplined about delivering value >…
Read more

The Membership & Attendee EXPERIENCE 006

Welcome to the sixth episode of the In It ForEVER podcast. In this episode Dan & Nicole take a look at the first need in the In It ForEVER principle. The need for a quality membership or attendee experience. Here are a list of resources mentioned in this episode: In it ForEVER principle -membership In it ForEVER principle – events Convention & Visitors Bureau The Overboard Show-Comedy Improv  Right click here and save as to…
Read more